Roberto Baggio has landed on Instagram. And who would have thought. Since he quit football, he has retired from everything. He lives in his villa in Vicenza and hardly ever gives interviews. He never liked them and he certainly won't change now. But does this novelty, which has already gathered more than 200,000 followers in a few hours, have a particular meaning? Some have wondered. Is it that Roby also wants to become an influencer? The question, already ironic in itself, however, promptly found the answer from his daughter Valentina, the eldest of the three, who explained through the pages of Corriere della Sera that 'my father by his nature speaks very little and only when he has something to say: that's why he has always stayed away from social media'.
The fake profiles
But the merit, or the fault is hers. Only hers: 'I have been cherishing the idea of bringing dad to Instagram for a long time. For ten years I have been working as a social media manager in the field of communication and event organization, so it seemed sensible to take the reins of his profile. All this, of course, in agreement with Petrone, who has been by dad's side for thirty years. So I talked to him about it and, in the end, I convinced him. It's also a good way to keep malicious people at bay'. This is because over time fake profiles have been created, with stolen photos and first-person responses. Now it will no longer be possible.
The first video
The first video, with Roberto Baggio on his muddy Panda, quickly went viral. 'What we filmed the other day - Valentina continues in Corsera - is a spontaneous, natural video: the most sensible and nice way to make dad talk through social media. Because that's how he is: funny, but also very reluctant to appear. His Instagram profile will reflect him: as I said we don't want to turn dad into an influencer, changing his essence'.
So 'he won't be very present: we will publish content when there are interesting occasions, perhaps to send encouragement or an important message, or to show his fans some fun moment of his life. He only wants to share the things that have value to him'.
A promising start. Roberto Baggio has been flooded with messages. He was astonished says Valentina. 'Very happy to see the fans' reactions, the warmth of the people: it's always nice to see the affection that all the fans still show him today'.
This article is automatically translated